Case Studies> Promotion

Nikoda

Introduction
Spice Up creates a promotional strategy to launch a new website.

Brief
Nikoda are a company who provide reward and recognition systems and strategies for businesses. They wanted to promote their new website ' Brownie Points'.

Spice Up's Flavour Enhancement
Spice Up recommended branded brownie giveaways in Melbourne's CBD as a way of creating curiosity. The brownies were accompanied by a small brochure, folding to the size of the brownie, which briefly explained what the promotion was all about.

Spice Up also provided the copywriting and design.

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